As global demand for longevity treatments surges, Australia is fast becoming a player in this lucrative industry.
3 min
There was a time — not so long ago — when the idea of an indulgent spa day was simply about relaxing massages and therapeutic facials, followed by a five-star lunch and perhaps a dip in a mineral pool. But the health and wellness industry has evolved rapidly, bringing with it an explosion of cutting-edge treatments designed to slow ageing, boost vitality, and extend healthspan.
Cold-water plunge pools, infrared saunas, and float tanks have taken over as the staples of health spas, wellness centres, and high-end gyms. Even real estate developments are tapping into this trend. But now, high-tech longevity treatments — from cryotherapy and IV infusions to genetic testing and advanced cellular therapies — are taking the wellness scene in Australia to unprecedented levels.
A burgeoning market globally, the health and wellness industry is estimated to have been worth more than US$5.6 trillion in 2022. Projections suggest this figure will grow to a staggering $13 trillion by 2031, with Australia steadily catching up to the US and Europe, where longevity treatments are thriving. High-profile figures like Gwyneth Paltrow, Jennifer Aniston, Chris Hemsworth, and even Tom Brady are among the faces championing biohacking and experimental therapies, from stem cell infusions to blood transfusions.
The Rise of Longevity Clinics in Australia
One of the key players in Australia’s emerging longevity scene is Tristan Sternson, founder of Super Young. Sternson’s foray into the world of longevity treatments began as he approached 40 — a milestone that made him reflect on his health. As a former elite athlete, the transition from feeling invincible to feeling vulnerable led him to explore solutions that would help him reclaim vitality.
Initially frustrated by the lack of accessible health data locally, Sternson turned to overseas clinics for tests and treatments that painted a clearer picture of his biological needs. His experience inspired him to create Super Young, a Melbourne-based clinic offering evidence-based therapies tailored to individual needs. Services include cryotherapy, IV infusions, genetic testing, and biological age assessments. Memberships range from $85–$289 per week, while one-off tests start at $899.
Sternson emphasises the importance of personalised treatments. “I want people to start with the evidence side of it so they can really understand their own body and what treatments will work for them,” he says.
The Science of Longevity Medicine
Dr Karen Coates, an integrative medical doctor and a presenter for The Longevity Project at Gwinganna Lifestyle Retreat, echoes Sternson’s emphasis on personalisation. She explains that longevity isn’t just about living longer but about living better — optimising health today while securing vitality for the future.
“One-size-fits-all approaches don’t apply when it comes to longevity,” says Dr Coates. “It’s about understanding your body’s genetic makeup and adopting personalised strategies to support health and longevity.”
At Gwinganna’s four-night Longevity Project retreat, guests can undergo gene testing, biological age assessments, and learn strategies to bridge the gap between chronological and biological age. Packages for the retreat range from $2915 to $5460.
Biohacking for All Budgets
Not all longevity treatments come with hefty price tags. Health coach Camilla Thompson points out that simple lifestyle adjustments — like cold showers to stimulate circulation or adding Celtic sea salt to water for better hydration — can supplement advanced therapies.
While advanced treatments like stem cell and peptide therapies are yet to gain widespread regulatory approval in Australia, Sternson is optimistic about their future. He envisions a time when longevity centres will be as common as gyms, giving clients the tools to monitor and manage their health with precision.
“What I’d love to see is health insurance companies get on board,” Sternson adds. “If they can give discounts for safe driving based on car data, why not for healthy habits based on glucose monitoring or other health indicators?”
As Australia continues to embrace longevity medicine, it’s clear the industry is poised to reshape not just health and wellness but how Australians approach ageing itself.
As the appetite for luxury cruising grows, seeking truly exceptional experiences comes with a ship-sized price tag
4 min
A private driver arrives at your home to transport you to your cruise suite, where you are welcomed aboard with a glass of Dom Perignon and introduced to your personal butler — exhale, your luxury voyage has begun.
Welcome to a new level of luxury cruising where rare and remote experiences are the currencies and every opulence you thought you knew on land is also available at sea.
“The luxury experience at sea has started to fragment, it’s different things to different people,” says Joe O’Sullivan, managing director of small ship booking specialist, Cruise Traveller. “For some, it’s the whole ethos of the white glove service, the personal touches like the butler who remembers your favourite drink. But another big driver in the luxury market is experiences, the people who want to camp on the ice in Antarctica or paddleboard off the bow of the ship.”
We did all the hard work for you and found five of the most luxurious experiences you can have at sea in 2025 — and what they cost.
Want to organise a private dinner for 12 in your suite? No problem. What about a night in a luxury hotel before the ship sails? Of course. A growing number of ships are offering that VIP treatment once reserved for world leaders and celebrities. And for the right price, your wish is their command.
The Owner’s Residence aboard an Explora Journeys ship is about as luxe as it gets on sea. We’re talking an outdoor terrace that extends the full width of the ship, marble ensuite with a large bathtub, private steam room and Dyson appliances and a butler that packs and unpacks, launders and presses your clothes like an old-school majordomo. Of course, this will set you back almost $200,000 per couple for a two-week cruise.
For a similar, though no less opulent experience, Explora Journeys have four categories of Ocean Residences below this.
“Explora Journeys is the luxury division of MSC Cruises, but don’t let the mass-market MSC brand put you off, this is like Volkswagen owning Porsche and Audi,” says Mark Trim, managing director of Flat Beds Tour + Cruise, who was lucky enough to spend two weeks in an Ocean Residence with his family earlier this year. “And whilst it is a small ship, there was a lot of space, and the wellness facilities, bars and shopping were also incredible, highlighted by the inclusion of the exclusive Rolex boutique on Deck 4.”
The VIP treatment aboard a Regent Suite on select Regent Seven Seas ships carries a price tag of around $16,000 a night. For this you get 413sqm of space (more than double the average ship suite) at the bow of the ship with ocean views from two wraparound balconies.
And forget an ensuite, in the Regent Suite, it’s called a master bathroom spa retreat and includes a treatment area, full sauna and multi-jet shower, heated relaxation loungers, a heated spa and unlimited, complimentary in-suite spa treatments.
You also get access to The Study, a Private Dining Room for up to 12 guests, and a night in a luxury hotel pre-cruise including breakfast and transfers.
A 14-day cruise from Monte Carlo to Rome in a Retreat Residence suite on Explora II departing May 2025 is from $22,650 a person twin share and from $74,000 a person twin share in an Owner’s Residence suite.
A night in a Regent Suite aboard Regent Seven Seas Explorer, Grandeur or Splendor is from $16,000.
There are a few things you can be sure of when you step onto remote Snow Hill off the east coast of Antarctica — you will be surrounded by thousands of Emperor penguins and you will be part of a select few to do so.
Getting access to Snow Hill, where up to 10,000 breeding penguins and their offspring live, is by helicopter only.
Five years ago, Scenic launched their discovery yacht class called Scenic Eclipse equipped with two onboard helicopters and a custom submersible to take travellers on these types of rare adventures.
“We’ve seen significant demand for immersive experiences, particularly for unique offerings like our helicopter excursions,” says Anthony Laver, Scenic Group general manager, sales and Marketing, APAC. “This growing interest reflects a broader trend towards intimate, immersive and ultra-luxury journeys that go beyond traditional cruising. And given its sleek yacht design, Scenic Eclipse is also capable of sailing into places many ships are not able to reach.”
The 22-day Antarctica, South Georgia and the Falkland Islands itinerary departing Buenos Aires in February 2025 is from $32,020 a person twin share. Helicopter excursions operate from this cruise at an extra cost.
Go hunting on dog sleds with Inuit masters, set off on a polar hike and experience the midnight sun. It may sound clichéd, but these are just some of the once-in-a-lifetime experiences you can have onboard Ponant’s first luxury hybrid electric polar exploration ship, Le Commandant Charcot.
“Unlike more standard polar cruise activities, travellers won’t travel on Zodiacs very much at all, as everything is done by dog sled,” says Ponant expedition experience director, Jose Sarica. “The charm of this voyage to the far north-west of Greenland is that it offers some very immersive experiences in icebound landscapes, including hiking and snowshoeing, traditional Inuit kayaking, beluga and narwhal watching and even snorkelling through the ice in a wetsuit.”
The 11-day Inuit Spring of Ammassalik aboard Ponant’s Le Commandant Charcot departing May 2025 is from $26,180 a person twin share (polar trek experience $1550 extra).
Is there anything more luxurious than time, philosophically speaking? What about if you combine it with a prolonged journey aboard a six-star ultra-luxury ship? Sign up for the experience with Silversea who feature a range of Grand category itineraries designed to let you immerse yourself in your destination.
One of their most popular voyages is the 47-day circumnavigation of Australia which visits 23 ports and includes door-to-door private transfers from your home, your own butler to cater to your needs at sea, as well as all shore excursions and business class airfares.
The 47-day Grand Australia voyage departing Melbourne in October 2025 aboard Silver Nova is from $51,200 a person twin share with door-to-door service.
